4 Ways to DIY Marketing for Your Business

Try DIY marketing

There are many ways you can promote your business and most require no more than a little dedicated time and creativity. We thought these 4 might be useful:

• Learn basic SEO - You might have a website - and be paying for it, make it work for you by ensuring it can be found. Share content - Learn a little more about your customers, where are they, what interests them, what questions do they have that relate to what you sell - answering a question via blog, forum or social channel is a good way to start a conversation.

• Build a database - Create an email opt-in on your website or blog. You can offer a free download, discount or gift for customers who are willing to add their email address to your list.

• Connect contacts - Network, join local events and online groups where you can meet complementary businesses and potential customers.

• Let others help - Ask for a referral and send something a little while afterward to say thank you - if your recipient did not actually get round to making the recommendation, then they soon will.